Ignite

Scalable Studios

Creating Freedom, Empowering Employees, Driving Results

Do you constantly find yourself working IN your business and not ON your business?

Feeling like no one else cares as much as you do?

Thinking "I can’t take a day off or the place will fall apart"

Skipping workouts even though you own a gym?

Never taking vacations—or pretending to while still answering emails?

If you said YES to any of these questions-keep reading!


The fitness industry is ever-evolving, offering both unique challenges and exciting opportunities for growth. As consumer preferences increasingly lean towards personalized and technology-driven experiences, fitness studios need to adapt more than ever to remain competitive. This dynamic environment calls for a fresh approach to common challenges, including member retention, lead generation, closing sales, hiring and retaining quality talent, and establishing effective systems and processes. As business owners expand from one studio to multiple locations, they often face the complexities of maintaining brand consistency, managing multiple employees, and ensuring efficiency across all locations. These challenges require strategic planning and robust systems to sustain growth and success.

My mission is to assist business owners in overcoming these challenges, enabling you to step away from daily operations and finally attain what you truly desire: freedom. I've seen countless business owners transform their businesses and their lives by focusing on building strong, autonomous teams, and I can help you do the same.

By cultivating robust teams, I empower business owners to delegate effectively and trust their managers to uphold the company’s vision and standards. Imagine having more time to focus on strategic growth, your personal life or have less stress knowing your business is in capable hands.

Ready to transform your business and reclaim your freedom? Let’s connect and explore how we can drive results!

Schedule a Free Consultation today!

Take the first step toward a more strategic and liberated business future!


Curious if Ignite is the right fit for you?

Download my Business Health checklist to identify areas where you might be missing opportunities or where improvements can be made!

Work With Me

Ignite Your Business Breakthrough:

The Proven Path to Freedom, Growth and Lasting Success!


My 8-week program begins with a comprehensive audit to assess your current business status and clarify your future goals. We then collaborate to create a customized game plan. This includes bringing in your key players to ensure they are equipped with the skills and knowledge needed to execute strategies effectively and manage your business with confidence. Together, we will empower your team to take ownership, streamline operations, and drive sustainable growth, ensuring your business thrives well into the future. The result is we get you and your team to where you want to be-faster.


Ready to transform your business and empower your team? Schedule a free consultation today to discover how our tailored 6-month program can drive the results you need.

Join My Weekly Trainings!


Join me each week for 60 minute training tailored for your key players to gain fresh insights and practical solutions that empower your business. Not only will these sessions enhance your bottom line, but they will also instill confidence and foster leadership growth, empowering your team to thrive.

Coming soon!

Sign up for My Weekly Industry Updates!

Stay ahead in the fitness industry by subscribing to my weekly emails, packed with the latest industry updates and insightful statistics on employee performance and business trends. I'll keep you updated on what matters most so you can focus on your business!

Share this with peers in fitness, health, and wellness, and let's grow together!

What my clients are saying...

"Jonell has laser focus on results. She is instrumental in getting you to the next level. Her keen eye to make adjustments and offer ideas for growth and improving your bottom line, meeting your goals and suggesting little adjustments here and there to be get you to the finish line quickly and efficiently is unmatched!"

-Carol Dawson

"Jonell is dedicated for you to find the best version of YOU. She will inspire you to do your best and push you to do more for YOU! Her energy and smile let you know that she is here to support you in anyway she can."

-Shannon Burke

"Being a client for over 8 years, Jonell consistently exhibits a level of dedication, professionalism and heart that very seldom experienced in today's business world!"

-Ed Nelson

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